Europe's #1 Influencer & UGC Platform

Where brands, agencies and creators grow together.

Influentials is the platform that connects all three. Whether you are launching a campaign, managing clients or building your creator career, pick your path below.

For brands

Launch influencer and UGC campaigns without agency fees. Verified creators, real audience data, automated payments.

Discover Influentials for brands

For agencies

Manage every client campaign from one dashboard, at any scale. No spreadsheets.

Discover Influentials for agencies

For creators and influencers

Work with Europe's best brands and get paid fairly. Free to join, always.

Join as a creator

13,000+ creators · 500+ brands · 20+ agencies · 5,000+ campaigns

How it connects

One platform. Three parties.

Influentials is the ecosystem where brands find their voice, agencies scale their impact and creators build their career. Not three separate tools. One platform where all three make each other better.

1
Brands put out a brief.
Define your goal, audience and creative direction. Publish to the marketplace and choose from verified creators with real audience data.
Campaign brief flows to creators
2
Creators apply and create.
Browse campaigns that match their niche, apply to the ones they love and produce authentic content. Get paid automatically.
Authentic content flows back to the brand
3
Brands receive and amplify.
Review content, approve inside the platform and use it across all channels. Agreements and usage rights already covered.
Agencies orchestrate everything in between
4
Agencies manage at scale.
Run the entire flow above for multiple client brands simultaneously from one dashboard.

Interactive walkthrough

One campaign. Three perspectives.

See what happens when a brand launches a campaign on Influentials, from every angle. Click your role to follow the journey.

Set up your campaign brief
Define your goal, audience and creative direction using the Campaign Wizard. Takes about 15 minutes.
Browse and select creators
See real audience data for every creator that matches your brief before committing to anyone.
Send agreements in one click
Pre-built creator agreements ready to send instantly. No legal back-and-forth.
Connect via the Messenger
All creator communication in one place. No WhatsApp threads, no email chaos.
Content delivered. You approve. Done.
Review, approve, use across all channels. Payments go out automatically.