We match the right creators
We hand-pick creators from our verified network whose audience, niche and tone genuinely fit your product. Fit is what makes seeding work. A creator who wants your product talks about it like a person, not an ad.
Creator Seedings
Send the product. Let the content follow.
Connect your products with the right creators through tailored seeding campaigns. From creator selection and logistics to reporting, we manage the entire process.
Creators opt in because they actually want your product
No script, no forced post. Just honest reactions
Full reporting on reach, content and impact
A managed service with a project fee, based on your product and the number of creators. Get a quote
How it works
Four steps from product to published content.
You send us the product and the brief. We do the rest.
We handle the logistics
Addresses, shipping, tracking and follow-up. You ship to one place or we coordinate directly with your fulfilment partner. You never chase a parcel or a creator.
Creators receive and react
The product lands with a creator who chose it. What comes back is unboxings, stories, reviews and mentions in their own voice. We follow up, but we never write the script.
You get the reporting
Every mention, story and post collected in one overview: organic reach, engagement, content produced and what it means for your next campaign.
What it costs
Two things to know about the money.
Seeding is a managed service
Outsourcing your seeding to us has a project fee. It covers creator selection, briefing, logistics, follow-up and reporting. You also cover the products and the shipping. We quote per campaign, based on your product and how many creators you want to reach.
Creators are not paid to post
Creators receive your product, not a posting fee. That is exactly why the content is credible: nobody is obliged to say anything. If you need certainty, we can add a paid posting agreement with guaranteed placement on top.
Get a quote for your product
No fixed packages. We look at your product first.
Questions
Creator Seedings, answered.
No. Seeding works precisely because creators choose what to share. We select creators who genuinely fit your product, so most post because they want to. If you need guaranteed placement, we can add a paid posting agreement on top of the seeding campaign.
Seeding with us is a managed service, so there is a project fee for creator selection, logistics and reporting. You cover the products and the shipping. Creators are not paid to post unless you opt for guaranteed placement. We quote per campaign, because a skincare sample and a coffee machine are not the same job.
Influencer marketing is a paid agreement: you brief a creator and they publish. Seeding is an invitation: the creator gets your product and decides. Influencer marketing buys you certainty. Seeding buys you credibility. Plenty of brands use seeding to find out which creators love the product, then run paid campaigns with the ones who do.
UGC Marketing produces content you own and can use in your ads, with full usage rights. Seeding produces organic mentions and content on the creator's own channels, to their own audience. UGC gives you assets. Seeding gives you reach and proof.
That depends on your product and your goal. Most campaigns start somewhere between 10 and 50 creators. We would rather send to 20 creators who want your product than 200 who do not. Tell us what you are launching and we will suggest a number.
Start a seeding campaign
Tell us what you want to seed.
Send us your product and your goal. Sophia and Sabine pick it up personally and come back with a plan and a quote.