Influentials gives agencies a single platform to manage campaigns, creators, agreements and payments across multiple brand clients. Less admin, more results, and a new revenue stream for your agency.
Campaign status, creator selection, agreements and payouts in one place.
The brands your clients want to be associated with, already on the platform.
Recognise this?
We manage campaigns for 5 clients, each in a different spreadsheet.
No overview, no consistency and a lot of copy-pasting between tabs every time a client asks for an update.
Influentials: one dashboard. All brands, all campaigns, all creators in one place.
Reporting to clients takes a full day. Every single time.
Pulling numbers from Instagram, TikTok and your own notes into a presentable format eats hours your team does not have.
Influentials: export campaign results to Excel directly from the platform in seconds.
We chase creator invoices for weeks after every campaign.
10 creators, 10 invoices, 10 different payment terms. Your finance team is not amused.
Influentials: one-click payout to all creators. No invoices. Fully automated.
Why Influentials
Influentials gives your agency the tools to run more campaigns, for more clients, with the same team, and look great doing it.
See all active campaigns across every brand client in one dashboard. No context switching, no missed deadlines.
Add as many team members as you need so every colleague can run the campaigns for their own clients. Your whole team stays aligned with full visibility across every brand in the dashboard.
Present your clients with creator recommendations backed by real audience data. No more gut-feel pitches.
Pre-built creator agreements per campaign, sent in one click. No custom contracts per creator, no legal delays.
Export campaign results to Excel straight from the platform. Per-campaign and per-creator metrics, ready to share with your client.
Pay every creator across all your client campaigns in one action. Automated. No invoice admin for your finance team.
How it works
Everything that used to live in separate tools, emails and spreadsheets, now in one place.
Onboard each client brand in minutes. Assign team members, set permissions and you are ready to run campaigns on their behalf.
Use the Campaign Wizard to create a campaign brief for your client. Publish to the marketplace or browse the creator network directly.
Browse 13,000+ verified creators with full audience data. Or upgrade to Brief and Select and let our team pre-select the best matches for your client's brief.
All creator communication runs through the Influentials Messenger, visible to your team, logged and searchable. No DMs lost in personal phones.
One-click payout to all creators. Then export the results to Excel for your client with campaign overview, reach and engagement. Done in minutes.
Agency economics
Most agencies bill their clients for influencer marketing strategy, execution and reporting. Influentials gives you the infrastructure to deliver all three more efficiently and at higher margin.
Your clients pay for the expertise you bring. Influentials handles the platform admin so you can focus on the high-value work that justifies your retainer.
At the Multi Brand plan, service fees drop to 10%. The time saved on manual work easily outweighs the subscription cost across two or more active client brands.
Many of our agency partners include the platform cost as a line item in their client retainer, making the subscription effectively cost-neutral for the agency itself.
Agency model
€0 monthly · €299 per published campaign
19% on creator payouts
No subscription. Pay only when you launch.
Contact us for custom agency pricing if you are managing more than 5 brands.
The dashboard
Here is what your agency dashboard looks like on Influentials.
Active
12
In review
4
Pending pay
€4.2k
Campaign pipeline
McDonald'sAll active client brands listed with campaign status, active creator count and upcoming deadlines at a glance.
See which campaigns are live, in creator selection, pending approval or complete.
For each campaign: applied, selected, content submitted and content approved.
Centralised payment overview across all brands. Top up and pay all creators in one action.
Assign colleagues to specific brands. Up to 10 team members with appropriate access per client.
Campaign results per brand, exportable to Excel for client presentations.
Influentials vs alternatives
Most influencer platforms are built for brands running their own campaigns. Influentials is the only one with a dedicated multi-brand agency dashboard, team access controls and client-ready reporting.
Pricing
Start with one brand, scale to five, or talk to us for bespoke agency pricing.
Save up to 15% with annual billing
Good starting point for agencies with a single dedicated client brand.
Start free trialThe agency plan. Manage up to 5 client brands, lowest fees and everything your team needs in one dashboard.
Start free trialManaging more than 5 brands or need bespoke team structures? Let us talk.
Contact usWant to understand the exact ROI for your agency before committing? Book a 30-minute agency demo and we will walk through the economics together.
Want our team to run campaigns for your clients? Explore Managed CampaignsFAQ
No. Each brand has its own separate workspace. Client A can never see Client B's campaigns, creators or data. Full separation, always.
Yes. Contact us for custom agency pricing. We have partners managing 10+ brand clients on tailored plans.
Most of our agency partners either include the platform cost in their retainer or add it as a transparent line item. The time savings and quality uplift typically make the business case easy.
No problem. Clients can have their own Influentials login, separate from your agency account, or you can grant them view-only access to their brand's workspace.
Yes. Every agency partner gets a dedicated account manager who walks your team through the platform and helps you onboard your first client brand.
Absolutely. Our Briefing service, Brief and Select and Fully Managed options are all available for agency-managed client brands, particularly useful when you want to deliver a premium service without adding headcount.
Join 20+ agencies already running smarter campaigns through Influentials. Book a demo and we will show you exactly how it works for your client portfolio.
Demo takes 30 minutes. We will walk through the platform and recommend the right plan for your team.
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