Succes Story

Influentials cleverly teamed up with PR agency, PR Related, for the launch of Australian skincare brand Go To Skincare in the Netherlands. With Influentials we set up an exciting campaign and managed the whole process from selecting the right influencers to collecting all the results.

The collaboration consisted of 36 beauty influencers, transforming them into passionate skincare buffs. These influencers then showcased their skin routines, creating a variety of "get ready with me" themed content and attracting an audience of over 150,000 eager viewers! The outcome of this exciting marketing strategy? An impressive 173,000 impressions and a 5.8% engagement rate. If you ask us, this is what a skincare revolution looks like!