UK Commercial Director

Influentials is a creator marketing platform and managed service built to help brands scale creator content. Today, more than 13,000 creators are directly connected and verified on our platform.

Our technology brings creator discovery, campaign management, content review and reporting together in one system, while our team can manage the complete process from briefing to delivery. Rather than simply providing access to creator data, we provide brands with direct access to creators and the infrastructure to activate them at scale.

Our next step is international. The UK is one of our first priority markets. And we’re looking for the person to lead that commercial expansion locally.

Your mission is to build Influentials’ commercial presence in the UK from the ground up.

You’ll become our senior commercial face in the market.

Your focus will be on three groups:

You are probably already well established within the UK media and advertising ecosystem.

You may currently work – or have previously worked – at:

• a major social or technology platform;
• a leading media agency;
• an advertising group;
• a social or digital agency;
• a relevant media or adtech business.

You might currently be an:

Agency Director, Client Partner, Industry Lead, Commercial Director, Managing Partner, Growth Director, Business Director or Partnerships Director.

Your exact title matters less than your relationships and track record.

You have genuine senior market access.

You already know senior people within UK agencies and/or enterprise brands.

Not just LinkedIn connections.

People who will actually take your call.

You can turn relationships into revenue.

You’ve personally opened and won significant new business and are comfortable navigating complex enterprise organisations.

You’re entrepreneurial.

You don’t need a large team or established sales infrastructure around you.

You enjoy creating something that isn’t there yet.

You’re hands-on.

You are senior enough to walk into a CMO or agency MD meeting – but still enjoy picking up the phone, making the introduction, building the deck and closing the deal.

You understand the ecosystem.

You understand how brands, agencies, platforms and media partners interact – and where creator marketing fits within that landscape.

You do not need to be an influencer marketing specialist.

In fact, some of the people we’re most interested in meeting may come from Meta, TikTok, Snapchat, LinkedIn, Google/YouTube, WPP/GroupM, Omnicom, Publicis, Dentsu, IPG or another major player in the UK media ecosystem.

What matters is your ability to get Influentials into the right rooms – and turn those conversations into partnerships.

Because this isn’t a role where everything has already been built.

The technology exists.

The proposition exists.

The creator network exists.

The central campaign and support organisation exists.

What we need now is the person who can unlock the UK market.

You’ll have the opportunity to shape how Influentials enters the UK, which partnerships we build, which clients we pursue and, ultimately, what the local organisation becomes.

As the business scales, we see the potential for this role to develop beyond commercial leadership towards broader UK market leadership.