Looking for an alternative to Hyred? Here's why brands pick Influentials.
Trusted by category-leading brands
12-point comparison
At a glance
On every one of these 12 dimensions, brands pick Influentials over Hyred. Judge for yourself.
Pricing structure
Influentials
Hyred
Cost model
Influentials
Hyred
Matching approach
Influentials
Hyred
Creator selection
Influentials
Hyred
Creator quality
Influentials
Hyred
Campaign setup
Influentials
Hyred
Activation speed
Influentials
Hyred
Campaign flexibility
Influentials
Hyred
Data & reporting
Influentials
Hyred
Support level
Influentials
Hyred
Scalability
Influentials
Hyred
Partnership types
Influentials
Hyred
See how Influentials compares for your campaigns
Book a demo4 reasons brands pick Influentials over Hyred
A verified-creator marketplace, not an open free-for-all
Self-service access to a pre-screened creator pool, vetted on quality, brand fit and performance track record. You search and book; we keep the pool clean.
Hyred is an open marketplace, so the first line of defence against mismatches is you. Influentials is a self-service marketplace too, but every creator is vetted up front. Same control, higher quality bar by default.
Distribution + UGC in one platform
Content made by creators and distributed through their channels (Reels, TikTok, Stories). One campaign, one report, one team.
Hyred delivers stand-alone videos. With Influentials you choose: pure UGC or full campaign with distribution. No loose content to activate elsewhere or squeeze into a media plan.
Self-service or managed: same platform, same verified creators
Run campaigns yourself in the platform, or add a managed-campaign layer with strategic input on brief, format and media mix. Same verified creator pool either way.
Not every brand wants hands-on platform work, and not every brand wants to be hand-held. Influentials does both: self-service for teams who know what they want, managed campaigns when you want strategy and execution from our side.
Real-time dashboards with live performance data
A clear performance overview per campaign: Impressions, Engagement rate, Comments, Likes, Plays, Reach.
A word from our clients
We are very pleased with our collaboration with Influentials. Their efficient managed service consistently delivers the right creator match for each of our campaigns. Starting with limited knowledge of UGC and micro-influencer marketing, this partnership (including the insightful breakfast sessions) has significantly strengthened our expertise.
Juliette van der BurgtBrand ManagerLindt & Sprüngli Benelux B.V.Verified creators
Europe's largest verified creator network.
Not the cheapest. The best. Every profile manually verified, including audience data, engagement rate and track record. No auto-approved accounts. No bought followers.
Proven at scale
By the numbers
Talk to a human
30 minutes with our team
Walk through the platform, see a live campaign, and get your questions answered. No pitch deck, just a real conversation.
- See creators matched to a real brief
- Walk through the campaign wizard
- Get pricing tailored to your scale
Ready to start working with Europe's best creators?
Join 500+ brands and 20+ agencies already running campaigns on Influentials. No obligations. Get started for free or book a 30-minute demo with our team.
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