Turn your content into income with  Europe's Leading UGC Platform

Influentials is a leading European UGC platform and influencer marketing platform that connects content creators with verified brand opportunities. Brands post campaigns they need content for, and creators like you can apply to create that content in exchange for payment, products, or both. Once your content is approved, you receive compensation through our secure payment system.

Not at all! As a true UGC creator platform, Influentials welcomes creators at all levels, including those with no social media following. Many campaigns specifically request content for brands to use on their own channels, making your content creation skills more important than your follower count. Of course, if you do have a following as an influencer or macro influencer, you'll also find opportunities that include posting to your own channels.

Yes, Influentials is completely free for creators to join and use. We never charge application fees or membership fees, or commissions on your earnings.

Brands on our UGC platform request a wide variety of content including product reviews, unboxing videos, tutorials, lifestyle integration content, testimonials, before/after demonstrations, and day-in-the-life content featuring their products. Content formats range from short-form videos (15-60 seconds) to photos, Instagram Stories. Each campaign clearly specifies the content type, length, and requirements.

Every brand on Influentials undergoes a thorough verification process before they can post campaigns. We verify business registration, payment history, and campaign authenticity. Our platform also holds payments in escrow until content is approved, ensuring creators always get paid for completed work. This verification system is why Influentials has become Europe's most trusted UGC creator platform.

For most beginning campaigns, a smartphone with a decent camera is all you need. As you progress, you might want to invest in better lighting (even a simple ring light), a tripod, and possibly a microphone for better audio quality. Our platform has campaigns suitable for creators with all equipment levels, and we provide resources to help you maximize the equipment you have.

Most new creators receive their first campaign match within 48 hours of completing their profile. The speed depends on your content niche, available campaigns, and profile completeness. To increase your chances, complete your profile thoroughly, add samples of your content style (even if created specifically for your application), and regularly check the campaign marketplace for new opportunities.At Influentials, we strive to optimise the platform to the needs of our customers to increase user-friendliness and convenience.

Once your content is approved by the brand, payment is processed through our secure system. Our average payment processing time is 5 business days, among the fastest in the industry. You can choose to receive payments via bank transfer, PayPal, or other supported payment methods. For product-based campaigns, brands ship products directly to you according to the timeline specified in the campaign brief.

It depends on the campaign. Many UGC campaigns only require you to create content for the brand to use on their channels, with no posting requirements for your personal accounts. These are clearly marked as "Content Only" campaigns. Other campaigns may request posting on your social channels and are labeled as "Post Required" with specific compensation for your audience reach. You can filter campaigns based on your preference.

Our platform has a structured revision process. If a brand requests changes, they provide specific feedback through our system. You'll have the opportunity to make adjustments according to their guidelines. Most campaigns allow for 1-2 rounds of revisions. If after revisions the content still doesn't meet the brand's needs, our creator support team mediates to find a fair resolution. Our goal is to ensure both creators and brands have a positive experience.

Absolutely! As a European UGC platform, Influentials connects creators with brands across the entire European market. Many campaigns are open to creators from multiple countries, especially for digital products or brands shipping throughout Europe. Some campaigns may have country-specific requirements based on shipping limitations or target market needs, but these are clearly indicated in the campaign details.

Yes! Many of our most successful influencers and macro influencers started as UGC creators with no following. Creating high-quality content for brands helps you develop your skills and build a portfolio. As your work improves, you can transition to campaigns that include posting requirements, helping you grow your audience. Our platform supports this growth journey with resources, community support, and increasingly prestigious brand partnerships as your influence grows.

Our influencer marketing platform works with over 100 European brands across diverse industries including fashion, beauty, skincare, tech, home goods, food and beverage, travel, fitness, and lifestyle. These range from exciting startups to established household names. All brands are verified businesses committed to authentic collaborations with creators. You can browse available brand campaigns before joining to see if your preferred niches are represented.