# Innocent | Success Stories | Influentials | Influentials

> Creating a campaign for awareness

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[Home](https://www.influentials.com/en-us)[Our success stories](https://www.influentials.com/en-us/success-stories)Innocent

#Influencer Marketing

# Innocent

Creating a campaign for awareness

173

Influencers applied

3 mln.

Reached on Instagram

3.2%

Average engagement rate

## About the campaign

Innocent wanted to increase their brand awareness and show off their sustainable brand promise. They organized a fun event for influencers around the theme of sustainability to kick-off their activation strategy for the Netherlands. Innocent wanted to collaborate with content creators as an aid to increase awareness amongst their brand within the Netherlands.

## The results

During the event, all the creators had a lot of fun and this resulted in authentic content with a positive brand message. You could see that the influencers were having a good time whilst also promoting a healthy lifestyle with Innocent smoothies. The engagement rate for this campaign was 3.2% with a whopping total reach of 3 million!

## Campaign gallery

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#Influencer Marketing#UGC

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### Lotus Biscoff

195,5K Total Impressions

71,5K Total Reach

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](https://www.influentials.com/en-us/success-stories/lotus-biscoff)

[Back to success stories](https://www.influentials.com/en-us/success-stories)

## Frequently asked questions

Simply create a free account, set up your brand profile, and publish your first campaign. Our Campaign Wizard guides you step by step to find the right creators for your brand.

You can run UGC campaigns (user-generated content for your own channels), influencer marketing campaigns (creators post on their own channels), or a combination of both.

Our platform gives you access to detailed creator profiles with audience demographics, engagement rates, and past performance. You can filter by niche, location, platform, and more to find your perfect match.

Results vary by campaign type and goals. Our success stories show brands achieving millions of impressions, engagement rates above industry averages, and authentic content that resonates with target audiences.

Yes! Our managed services team handles everything from creator selection to campaign execution. We take the work off your hands so you can focus on your brand strategy.

Influentials operates across Europe with a strong presence in the Netherlands, Belgium, France, Germany, and the Nordics. Our creator network spans over 20 European countries.

Talk to a human

## 30 minutes with our team

Walk through the platform, see a live campaign, and get your questions answered. No pitch deck, just a real conversation.

-   See creators matched to a real brief
-   Walk through the campaign wizard
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Sabine & Sophia

Account team
