# For Brands, Agencies & Creators | Influentials

> Influentials connects brands, agencies and creators in one platform. Find your path and discover how creator marketing works for your specific situation.

- Canonical: https://www.influentials.com/en-us/for-who
- Locale: en-us

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Europe's #1 Influencer & UGC Platform

# Where brands, agencies and creators grow together.

Influentials is the platform that connects all three. Whether you are launching a campaign, managing clients or building your creator career, pick your path below.

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### For brands

Launch influencer and UGC campaigns without agency fees. Verified creators, real audience data, automated payments.

Discover Influentials for brands](https://www.influentials.com/en-us/for-brands)

[

### For agencies

Manage every client campaign from one dashboard, at any scale. No spreadsheets.

Discover Influentials for agencies](https://www.influentials.com/en-us/for-agencies)

[

### For creators and influencers

Work with Europe's best brands and get paid fairly. Free to join, always.

Join as a creator](https://www.influentials.com/en-us/for-creators)

13,000+ creators · 500+ brands · 20+ agencies · 5,000+ campaigns

How it connects

## One platform. Three parties.

Influentials is the ecosystem where brands find their voice, agencies scale their impact and creators build their career. Not three separate tools. One platform where all three make each other better.

1.  1
    
    ### Brands put out a brief.
    
    Define your goal, audience and creative direction. Publish to the marketplace and choose from verified creators with real audience data.
    
    Campaign brief flows to creators
    
2.  2
    
    ### Creators apply and create.
    
    Browse campaigns that match their niche, apply to the ones they love and produce authentic content. Get paid automatically.
    
    Authentic content flows back to the brand
    
3.  3
    
    ### Brands receive and amplify.
    
    Review content, approve inside the platform and use it across all channels. Agreements and usage rights already covered.
    
    Agencies orchestrate everything in between
    
4.  4
    
    ### Agencies manage at scale.
    
    Run the entire flow above for multiple client brands simultaneously from one dashboard.
    

Interactive walkthrough

## One campaign. Three perspectives.

See what happens when a brand launches a campaign on Influentials, from every angle. Click your role to follow the journey.

1.  ### Set up your campaign brief
    
    Define your goal, audience and creative direction using the Campaign Wizard. Takes about 15 minutes.
    
2.  ### Browse and select creators
    
    See real audience data for every creator that matches your brief before committing to anyone.
    
3.  ### Send agreements in one click
    
    Pre-built creator agreements ready to send instantly. No legal back-and-forth.
    
4.  ### Connect via the Messenger
    
    All creator communication in one place. No WhatsApp threads, no email chaos.
    
5.  ### Content delivered. You approve. Done.
    
    Review, approve, use across all channels. Payments go out automatically.
    

What you get

## Built for everyone in the creator economy.

Most platforms are built for one type of user. We built Influentials for all three and made them better together.

For brands

### Authentic content that performs at a fraction of the cost.

5,000+

successful campaigns

-   13,000+ verified creators with real audience data
-   Influencer and UGC in one platform
-   Self-service or fully managed
-   Instagram, TikTok, YouTube and Facebook

For agencies

### Scale your creator marketing offer across every client.

20+

partner agencies on platform

-   Up to 5 brands from one dashboard
-   Team members per brand
-   10% service fee at scale
-   Excel reports for clients

For creators

### Turn your content into a real income stream.

13,000+

creators earning through the platform

-   Always free, no costs ever
-   Work with McDonald's, HEMA, Dove and more
-   No follower minimum for UGC
-   Automatic payment every time

Trusted by Europe's most recognisable brands across 5,000+ campaigns.

13,000+verified creators across Europe

5,000+successful campaigns

78M+impressions generated

## Ready to find your place in the creator economy?

Pick your path and we will show you exactly how Influentials works for you. No obligations, just the right starting point.

For brands

Start a free trial or book a demo.

[Discover for brands](https://www.influentials.com/for-brands)

For agencies

Explore our agency offering.

[Discover for agencies](https://www.influentials.com/for-agencies)

For creators

Join the network, always free.

[Join as a creator](https://www.influentials.com/for-creators)

Still not sure which fits you best? [Talk to our team](https://www.influentials.com/book-a-demo)