# What’s the best way to integrate UGC and influencer content into ad campaigns?

> The best way to use UGC and influencer content in ads is to repurpose your top-performing creator posts, get the usage rights and adapt the format to each…

- Canonical: https://www.influentials.com/en-us/faq/whats-the-best-way-to-integrate-ugc-and-influencer-content-into-ad-campaigns
- Locale: en-us
- Updated: 2026-07-23

---

**The best way to use UGC and influencer content in ads is to repurpose your top-performing creator posts, get the usage rights and adapt the format to each platform.** This type of content blends naturally into TikTok, Instagram and Meta ads and drives higher engagement and conversions than traditional ads.