# How can agencies automate creator selection and campaign management?

> Agencies can automate creator selection and campaign management by using platforms with built-in matchmaking, briefs and reporting. Tools like Influentials…

- Canonical: https://www.influentials.com/en-us/faq/how-can-agencies-automate-creator-selection-and-campaign-management
- Locale: en-us
- Updated: 2026-07-23

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**Agencies can automate creator selection and campaign management by using platforms with built-in matchmaking, briefs and reporting.** Tools like Influentials let you filter creators, manage communication, track deliverables and measure results, all in one place, without manual outreach.